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What We Do
Future-Oriented
At MKT, we prioritize the long-term career interests of our members by organizing tailored events and providing hands on opportunities. Our focus on network growth, skill-building, and industry insights equips members with the necessary tools and connections to develop professionally as undergraduates and beyond.
General Member Meetings
Every other Monday over catered food from local Madison restaurants at our general member meetings, marketing professionals share exciting details about their work and career, including networking and interactive elements to give members exposure to different career opportunities.
Recent GMM'S
Mattel - 4/15
Aimee London - VP of Global Franchise Marketing and MKT alumni
"The Evolution of Barbie: A Marketing Journey to the Barbie Movie"
Adobe - 4/1
Sean Vidal - Experience Research, Lindsey Rasie - UX Research, Zihan Miao & Ramya Raman - Customer Insights .
"Adobe & Generative AI: How an Industry Leader Navigates the Opportunities and Challenges of New Technology"
Google - 3/11
Naheel Jawid - Product Designer
"Building a Creative Career as a Young Marketer"
Our Speakers
Socials and Workshops
On the off weeks between General Member Meetings, MKT offers member socials and professional development workshops to help members build connections and learn skills to advance their careers.
Consulting Work
At MKT Consulting, we dive into real-world business challenges and craft solutions that drive success. From in-depth market research to creative branding and digital strategies, we’re all about turning insights into action. See more details about our consulting here!
Career Treks
MKT embarks on career engagement treks both locally and out of state to provide members with opportunities to explore how marketing is implemented and contributes to business operations. In the past, we've visited local locations of Trek and ZEBRADOG, and Chicago locations of Baker Tilly, the Chicago Cubs, and more.
